Job Description

Job Description

Job Description

JD-#E2EProf

Russell Tobin and Associates is seeking an experienced Brand Marketing Manager for our global technology client working a hybrid schedule in New York, NY.

Job Title: Brand Marketing Manager- New York
Pay: $84.00/hr. to $108.00/hr. (Based on experience)
Schedule: Monday-Friday, Days
Location: New York, NY 10011
Contract Duration: 8 months with possible extension

Responsibilities:

• Develop and sharpen the client’s brand strategy in specific verticals for high value users, using a deep understanding of market context and key insights to support the launch and growth of our product roadmap.
• Oversee and execute compelling marketing campaigns and initiatives across various full-funnel channels to boost education, engagement, and product adoption.
• Drive continuous improvement of the client’s loyalty program by analyzing performance metrics and consumer learnings, translating insights into new initiatives and enhanced member experiences.
• Ensures stakeholder alignment and campaign scalability through effective presentations to executive and cross-functional teams, and partnership with regional markets.
• Stay ahead of the curve by continuously monitoring industry trends and product landscape developments, applying this known to inform our strategies.

Minimum Qualifications:

• 10+ years of experience in brand management, marketing, or advertising
• Experience managing large scale productions, working with creative agencies to develop breakthrough B2C campaigns and activations
• Comfortable in Google Workspace (Google Meet, Chat, Slides, Sheets, Docs etc.)
• Experience working on live/livestream events and/or non-traditional social activations a plus
• Knowledge of Gaming audiences, trends and products preferred

Russell Tobin is a leading minority-owned professional and technical recruitment and staffing advisory organization.

Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.

#RTA

Job Tags

Contract work, Monday to Friday,

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